About this directory + sessions + showrooms + FAQ

About

A trade show directory and guide for the home, furniture, housewares, building materials, lighting, and gift categories across 5 world regions.

The directory exists for one purpose: to source factories and vendors that exhibit at trade shows worldwide. We list 97 shows with verified 2027+ dates where possible, and the operator’s own URL.

If you’re a factory or vendor considering a show, the directory helps you find the right one. The services page explains how we help with applications and marketing.

What we cover

Shows where the home, furniture, housewares, lighting, hospitality, or gift industries overlap with the buyer base. 5 regions: China, US, Europe, MENA, Asia-Pacific.

What we don’t cover

What we don’t do

Sessions — curated buyer meetings

Show sessions are private, invitation-only events we run for qualified buyers. 10-30 attendees per session, 2-4 hours, focused on one product category. The factory doesn't have to be present in person: we present the goods, answer questions, and process orders.

What a show session is

Why show sessions exist

Trade shows are expensive for the factory (booth cost $5,000-30,000 per show) and time-costly (5+ days away from the factory). And the buyer at the show sees hundreds of factories - hard to stand out.

Show sessions flip the dynamic:

When to use show sessions vs. trade shows

Trade showShow session
Cost to factoryHigh ($5k-$30k)Lower ($500-$3k)
Time cost5-10 days1 day (for us to run it)
Buyer reachMany, but low curationFew, but pre-qualified
Conversion rate2-5% follow-up rate10-30% same-week conversion
Best forBrand visibility, broad reachTargeted category sales

When to do both

Most factories do both: trade shows for brand visibility and pipeline building, show sessions for converting specific categories.

Show session calendar

Our sessions run roughly monthly in major US buyer markets: Los Angeles, New York, Dallas, Atlanta, Chicago. Some run with US show timing (around ASD, IHA, High Point dates) to leverage the show-week crowd.

For specific upcoming dates: email us. The calendar is updated monthly as venues confirm.

How to participate in a show session

As a factory

  1. Email us with your category and available inventory.
  2. We propose 1-2 upcoming sessions where your product fits.
  3. You ship 2-3 samples to our regional office (or we pick them up from your existing US warehouse).
  4. We represent your goods at the session, take orders, send you the buyer's contact and order details.
  5. You fulfill the orders direct to the buyer (or via our warehouse service).

As a buyer

Show sessions are by invitation only. We add buyers to the invitation list based on:

Email us if you want to be added to a session list. We add ~5-10 new buyers per month.

Categories with high session activity

What we don't run sessions for

Cross-references

Showrooms — year-round product display

Two ways to keep your inventory visible to US buyers between trade shows: storage showrooms (display for buyer visits) and local store pilots (retail presence in a specific market).

Storage showrooms

Our storage network doubles as showrooms. A buyer visiting one of our warehouse locations can browse displayed factory inventory on-site. They walk in, see goods, take samples, place orders - in one visit.

What storage showrooms are

What storage showrooms are NOT

Best fit for storage showrooms

Not a fit for: main-line branded product, items requiring assembly documentation, items with significant B-grade defects that aren't documented, fragile goods that don't display well.

Local store pilots

Local stores are physical retail or display locations where end consumers can buy. Different from showrooms in that the customer is the buyer.

We run small local store pilots in 2-3 US cities, focused on specific discount corridors (geographic areas known for discount retail density).

Why local stores, specifically

In some US regions, the discount channel is geographically concentrated. The Inland Empire east of Los Angeles, the area around Dallas, the I-95 corridor in the Mid-Atlantic - all have clusters of dollar stores, closeout chains, and discount buyers.

A physical store in one of these corridors gives you:

Local store economics

Local stores cost more than showrooms because:

Per-store cost: $5,000-15,000/month to operate. Per-SKU visibility is real but limited. We treat local stores as pilot tests, not as scalable distribution.

When local store pilots work

When local store pilots DON'T work

How showrooms and stores fit into the broader plan

Both are part of the four passive promotion channels:

  1. Trade shows - 5-10 day events, highest brand visibility, lowest conversion rate.
  2. Show sessions - 2-4 hour curated buyer meetings, highest conversion rate.
  3. Storage showrooms - year-round display, always available, moderate conversion rate.
  4. Local store pilots - consumer-facing test of market fit, lowest scale, biggest learning.

The four channels feed into the active sales pipeline. A buyer met at a trade show, then seen at a show session, then encountered the goods at a storage showroom, is the pipeline we want.

How to participate

Cross-references

Frequently asked questions

Click a question to expand the answer.

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